DMAT

Changes

2010-03-03T19:19:00.000-05:00

We have just launched some new initiatives.

The first is the Direct Marketing Association of Canada. You can read all about the background on this exciting new enterprise here!

Also our structure at DMAT has changed. We are no longer a paid membership association. To get a FREE listing to both DMAT & DMAC click here.

There will be many more new and interesting developments soon. Bookmark the site, sign up for the newsletter or get a listing. we will keep you informed.

If you wish to know more about site sponsorship and advertising on these two sites contact me.

Special DMAT Rate for ART of Marketing

2010-02-03T14:42:00.000-05:00

Art of Marketing special rate for DMAT

PERFECT 10 COCKTAIL PARTY CANCELED

2010-01-06T17:22:00.001-05:00

We regret to announce that the upcoming January event has been canceled due to lower than anticipated ticket sales.

We apologize for any inconvenience this may have caused.

YouTube - Send E-mails Directly From Print Magazine Pages?

2009-12-05T11:24:00.000-05:00

Self addressing paper.

YouTube - Send E-mails Directly From Print Magazine Pages?

Twitter Creator Launches ‘Square’ — Like Smartphone Paypal for Credit Cards | Epicenter | Wired.com

2009-12-01T14:42:00.000-05:00

Twitter Creator Launches ‘Square’ — Like Smartphone Paypal for Credit Cards | Epicenter | Wired.com

This is pretty amazing!

Great story from the Miama Herald

2009-11-23T10:56:00.002-05:00

Looking back to see ahead

Canadian buyer of Carlson Marketing vows to preserve its independence | Marketing Direct

2009-11-05T11:07:00.001-05:00

Canadian buyer of Carlson Marketing vows to preserve its independence | Marketing Direct

Marketers Still Prefer a Paper Trail - WSJ.com

2009-10-16T11:49:00.000-04:00

Marketers Still Prefer a Paper Trail - WSJ.com:

"In Digital Era, Marketers Still Prefer a Paper Trail"

Special offer for OVO by Cirque du Soleil

2009-09-22T01:34:00.001-04:00

Put a little magic in your back-to-school

Make your summer last until September 25 with this special ticket offer to see OVO^TMfrom Cirque du Soleil^®. Bring your friends or family on this wonderful adventure – student tickets are $35 and adult tickets are just $45.

OVO is currently playing at the Port Lands.

Enjoy the show!

To take advantage of this offer, book here:

www.cirquedusoleil.com/BacktoSchoolCanada

Offer valid until September 25, 2009. Seats for this offer are limited and available for remaining shows only. Cirque du Soleil and Ovo are trademarks of Cirque du Soleil and are used under license.

Updates, updates and more updates

2009-07-01T12:40:00.003-04:00

First, we are in the final stages of putting all the finishing touches on the July 8th Nine and Dine at Cardinal.

This year we decided to change for the format. We are aware of the industry pressures and by making this less demanding on our collective schedules (half a day vs a whole day) we believe that this is the right thing to do. We also were able to lower the costs to make it not only easier to get away and network, but way more affordable. The response has been positive and looks like we are in for another great DMAT golf event.

There are some new additions to the website:

We have added a Knowledge Centre. If you have research, white papers or DM knowledge capital you would like to share please send it to me.

Also, we are very pleased to have added Billy Sharma's All Star Direct and Personal. Billy will be adding profiles regularly and we are very pleased to feature them here!

Breakfast Session Audio Recording

2009-02-23T18:57:00.002-05:00

We have available a recording of the Jen Hanson Breakfast Briefing.

Please email us and we will send you the link and a
copy of the presentation.

Feb 19th Executive Breakfast Session

2009-01-20T21:18:00.003-05:00

Marketers today are pressured from every angle: brand growth rates have slowed, stalled or backtracked; brands are losing their competitive edge; and companies struggle to successfully innovate.

To meet the intense demand for growth, marketers are moving to new ways to better understand their consumer: bringing traditional approaches in house, slashing insights resources, or making decisions based on gut instincts alone.

In this session, Jen Hanson, Chief Experience Officer of Realsight, will discuss why it's still important to seek consumer understanding and the proper use of new and existing tools and techniques to develop the intelligence necessary to successfully grow your brands and strengthen brand loyalty.

Book now online

Happy New Year

2009-01-07T19:15:00.004-05:00

Well here we are in a Brand New Year!

Check the site for Rick's 2009 President's Message.

We will have a slate fo events up for you shortly - just getting over the Holidays and letting the turkey settle.

At our most recent Board meeting our VP Paul Allamby showed us this ...

Click on image for flyer.

This play, Glory's Grace, written by Paul's wife K Jackson Allamby will be at the Theatre Passe Muraille Feb 18 - Mar 7 416.504.7529 for tickets - sounds amazing.

I also want to thank everyone for all the hard work in '08.

We are looking forward to a pretty interesting year. Lots of new stuff planned - so stay tuned.

The Ultimate Cocktail Party

2008-12-05T09:53:00.002-05:00

Thanks all for attending and making last night's event a huge success...

Special thanks to the organizers and the Board for their commitment and support.

Award winners were ...

Direct Marketer of the Year - Alexandra Campbell - Associate Professor, Marketing, Schulich School of Business

Volunteer of the Year Award - Dollina MacMillan - ICOM

President's Choice - Pierre Vallée - (Posthumously)

Lifetime Achievement - Tony Keenan SBS Communications Inc.

terrific time, great food and fun was had by all.

Best of the Holiday Season.

Here are the pictures of last night.

DMAT Ultimate Cocktail Party

2008-11-09T12:16:00.003-05:00

DMAT's Big Event of the Year.

The Ultimate Cocktail Party

December 4th ... 6pm - 10pm.

We will be presenting our Direct Marketer of the Year Award, The DMAT Volunteer Award, The President's Choice Award ... and more!

The DMAT Ultimate Cocktail Party is being held conveniently in downtown Toronto at Cheval which is on King St West just a little east of Bathurst. This club is newly renovated and perfectly suited for a fun night of camaraderie, high style and networking.

The tickets are only $99.00 and it is strategically timed for an after work get together early in December. Everyone will be there.

Lots of parking in the area.

As always, the DMAT networking events are a great opportunity to entertain customers, treat staff and rub shoulders with our DM industry experts and leaders.

There will be a cash bar and specially-prepared gourmet h'ordeurves. Gifts for everyone and door prizes galore!

We are even inventing our own DMAT-INI for the evening!

Our revamped Annual Awards ceremony will be the highlight of the evening and this will draw media attention and a network of decision
makers.

This is THE networking event to wrap up the year.

You can buy tickets from the site or call 416.502.0433 we'll book you over the phone!

DMAT Up-coming events

2008-10-12T13:41:00.003-04:00

We have another exciting Executive Breakfast Briefing November 6th at the Marriott on Bay

Anne Brennan is back by popular demand.

THE NEW MEDIA: HOW WILL IT AFFECT THE GROWTH OF YOUR BUSINESS?

Our New and Improved Christmas Celebration and Annual Awards has been announced.

New format! New location! New LOW, LOW ticket prices!

We are looking for your input

2008-10-03T21:33:00.000-04:00

We have sent out a copy of the survey to our Members and a prospect list we have of Non-Members.

If you did not get the survey - here they are:

The Member Survey

The Non-Member Survey

Thanks in advance.

Breakfast Briefing October 9th

2008-09-11T09:17:00.001-04:00

Customer Experience and How it Impacts Loyalty

Thursday October 9th 8:30am - 10:00am

Sponsored by: St Joseph's Communications

Check the site for details

This is going to sell out fast! Book NOW!

Pierre Vallée

2008-08-19T21:06:00.000-04:00

It is with great sadness we post this notice of Pierre's passing.

After a valiant and brave fight against cancer Pierre succumbed to the disease last Sunday.

There will be a public memorial service for Pierre on Thursday the 21st at 11:30am at Holy Rosary Parish in Milton.

Pierre was a valued member of our Board and a long-standing member of our association. He was a wonderful friend and an unselfish volunteer who could always be counted on to pitch in and get the job done.

He will be greatly missed and we wish to convey our condolences to his family.

Lazy, hazy crazy days of Summer

2008-07-22T11:00:00.003-04:00

Thanks to all the folks that supported this years Dave Taylor Golf Day. Check out the Galleries.

I want to especially thank Kathleen Rowe of NAMMU. She has pledged $500.00 to the Rich Richardson Scholarship Fund and is throwing down the gauntlet challending all you DM'ers to match or beat this pledge.

The Rich Richardson Scholarship Fund goes to help kids - just the way Rich did for years.

Even if you can donate - just a tiny bit - it all helps.

The NAMMU Challenge Form

Special DMAT prices from NAMMU

2008-06-16T15:26:00.002-04:00

ENTER THE 2008 NAMMU AWARDS!

IT'S THAT TIME OF YEAR WHEN THOSE WHO MARKET THROUGH THE MAIL
ANSWER THE CALL OF THE NAMMU.

Do you suddenly feel the urge to be recognized for your
marketing genius? Are you jumping up in meetings and demanding
to be praised for the brilliant way you combine creativity
and results? Are you dreaming of getting your hands on one of
the over 90 NAMMU Awards? That means it's NAMMU season.

So if you market through the mail answer the call and
start strutting your stuff!

* * * * * * * * * * * *

Enter by the Extra Early Bird Deadline
and save up to $90 per entry!!!

Extra Early Bird - June 26
NAMMU & DMAT Members: $100.00
Non-members:†$150.00

Early Bird - July 24
NAMMU & DMAT Members: $140.00
Non-members: $190.00

Final entry - September 18
NAMMU & DMAT Members: $190.00
Non-members:†$235.00

* * * * * * * * * * * *

There's no better place to fan out your feathers
than the†2008†NAMMU Awards. So mark your calendars:
November†4th, 2008 at Design Exchange - Toronto.

Now do what comes naturally this time of year and
download the 2008 NAMMU Awards Entry Form:

http://www.sidewaysdesign.com/partners/nammu/nm08_mail1/2008_Nammu_Entry_Form.doc

Want more info on our newest awards? Click the links below.

Environmental Awards:
http://www.sidewaysdesign.com/partners/nammu/microsite2008/environmental.html

Dave Taylor Copywriting Award:
http://www.sidewaysdesign.com/partners/nammu/microsite2008/davetaylor.html

Forward this email to colleagues who want to learn more about the 2008 NAMMU Awards while there's still time! You received this email as a mail user who deserves to showcase their best work this year, however if you don't wish to receive further communications, email topten@nammu.org

The National Association of Major Mail Users (NAMMU) is the voice of the Canadian mailing industry. The NAMMU awards annually reward excellence in marketing through the mail medium. So answer the Call of the NAMMU today!

______________________________________________________________________

2008 EVENT SPONSORS

Lead Sponsor - Canada Post

Major Sponsors:
- Bassett Direct
- Direct Marketing Association of Toronto
- TCP Integrated Marketing
- Wood & Associates Direct Marketing Services Ltd.

Patron Sponsors:
- Mailennium
- TCP Integrated Marketing

2008 CORPORATE SPONSORS

Platinum - SupremeX

Gold - Canadian Tire Financial Services

Silver:
- Bassett Direct
- Multiplastics Canada Co.
- PLM Group

Creative & Art - Engine Room Creative Inc.

Copy - Susan Megson

Updates

2008-06-03T19:51:00.002-04:00

Thanks to everyone for making Woodbine a resounding success.

The gallery is here.

Next up ... The DMAT Dave Taylor Golf Day.

All the info is on the site!

FORE!!!!

Woodbine - May 28th

2008-05-06T20:45:00.000-04:00

Folks, we have a problem at DMAT. You can help.

As you know, we have staged several industry-leading events in the last few months. In fact, you may have been at some of them. And, we are writing you to ask a HUGE favour.

The last two events we ran were completely sold out. Even though we moved to bigger venues we had to turn people away. Not good. Not good at all! We could not react in time because of last minute registrations.

We know that we - "direct folks" - are really, really busy and as a result we always seem to leave stufff like registrations to events to the very last minute, but we have to "nip this in the bud" so to speak.

This is your first official notice for Woodbine. And, not surprisingly, we already have registrations from the site. You will also be receiving a DM piece and most likely a reminder phone call from one of our volunteers. We are doing our best to let you know about this exciting event - Woodbine is one of our flagship networking events we run! You won't want to miss it.

So, PLEASE download the registration form right now and book your tickets. If we have to expand to accommodate the registrations, the earlier we know the better. Also it gives our organizing committee and our volunteers time for efficient pre-event planning for food, staffing, prizes etc etc ... you know the drill.

Help us out. Book today!

2008-04-30T16:57:00.000-04:00

DMAT is an Association Partner for Search Engine Strategies Conference and Expo in Toronto June 16 - 18

http://www.searchenginestrategies.com/toronto/

Sign up with this "CA10DMA" code you will receive a 10% discount from the applicable registration rate to attend SES Toronto 2008.

Quote CA10DMA for 10% off!!!

Also, DMAT will be raffling of a full conference pass! So stay tuned and watch your emails for more info.

To make sure you are in the loop sign up for our email list. Clich the "Sign Up " button on the site.

Updates Galore!

2008-04-25T10:53:00.002-04:00

We have been swamped.

Updates:

Check our site under News - Stats Canada has sent us the link for the 2008 Market Research Handbook. You can buy a printed copy or download FREE from their site.

===============================

DMAT is proud to announce we have become an Association Partner for Search Engine Strategies June 16 - 18. As a DMAT member you are entitles to 10% off the applicable conference rate.

We also will be raffling off a full conference pass. More on that later.

I presented at last years event - it was amazing. We even made YouTube (Thanks to Dollina for the great acting job!)

===============================

Our Breakfast series has been a huge success. Every single event has been at capacity. In fact, the next one on Credit Card on April 29th had to be moved to a larger room.

There are a couple of seats left - so if you want to attend we can squeeze you in. Register NOW!

DMAT

Changes

Special DMAT Rate for ART of Marketing

PERFECT 10 COCKTAIL PARTY CANCELED

YouTube - Send E-mails Directly From Print Magazine Pages?

Twitter Creator Launches ‘Square’ — Like Smartphone Paypal for Credit Cards | Epicenter | Wired.com

Great story from the Miama Herald

Canadian buyer of Carlson Marketing vows to preserve its independence | Marketing Direct

Marketers Still Prefer a Paper Trail - WSJ.com

Special offer for OVO by Cirque du Soleil

Updates, updates and more updates

Breakfast Session Audio Recording

Feb 19th Executive Breakfast Session

Happy New Year

The Ultimate Cocktail Party

DMAT Ultimate Cocktail Party

DMAT Up-coming events

We are looking for your input

The Member Survey

The Non-Member Survey

Breakfast Briefing October 9th

Customer Experience and How it Impacts LoyaltyThursday October 9th 8:30am - 10:00am

Pierre Vallée

Lazy, hazy crazy days of Summer

Special DMAT prices from NAMMU

Updates

Woodbine - May 28th

Updates Galore!

Customer Experience and How it Impacts Loyalty

Thursday October 9th 8:30am - 10:00am